Which Self-Publishing Platform is Better: CreateSpace or IngramSpark?

Introduction

The world of self-publishing has two key players, CreateSpace and IngramSpark, each with its own unique strengths and purposes. In this article, we will explore the important facts about these two platforms, their pros and cons, and how they can be useful to authors in different stages of their publishing journey.

What is CreateSpace?

CreateSpace, now part of Amazon KDP (Kindle Direct Publishing), offers a comprehensive solution for self-publishing eBooks and print books. However, it's important to note that CreateSpace no longer provides its own services independently as of 2019. If you are looking for the latest information on KDP, refer to the following link for detailed guidance: CreateSpace and KDP are One Service.

Amazon's Role in Distribution

Amazon, as a distributor and retailer, prioritizes its retail interests when offering distribution services. This means that while KDP provides easy accessibility and distribution through Amazon's vast network, it may not be the best option for reaching beyond Amazon. Keep in mind that Amazon does not guarantee the purchase of your book by any particular bookseller or library. Their distribution 'availability' is not a certainty but rather a possibility.

What is IngramSpark?

IngramSpark, through its partnership with Lightning Source, offers a platform that focuses on both distribution and print production. IngramSpark is the preferred choice for self-publishers who want high-quality print products and global distribution. Unlike Amazon, IngramSpark is not a retailer; its sole focus is on distribution, making it more reliable for reaching a broader audience of retailers.

Quality and Distribution

My experience indicates that IngramSpark produces a higher quality product than Amazon. Despite Amazon charging no setup fee for KDP, they may cut corners to reduce costs. A survey of over 200 bookstores across the US revealed that 85 percent found Amazon-printed books unacceptable due to quality issues. This is because the distribution costs are likely covered by retail profits, rather than maintaining high printing standards.

ISBN and Title Setup

While both platforms have their own unique features, there are some differences to consider, such as ISBN allocation. KDP provides a costly ISBN for free, while IngramSpark requires authors to obtain their own ISBNs. It is important to weigh the cost of ISBN acquisition against the potential quality and distribution benefits.

Choosing the Right Platform

For emerging authors, starting solely with Amazon can be a strategic move. KDP offers a streamlined process for gaining visibility and building an online presence, which can be crucial in the early stages of a writing career. Nevertheless, it is essential to transition to a more comprehensive self-publishing platform like IngramSpark once you have established yourself and are ready to reach a broader, global audience.

Strategic Publishing Plan

Once you have achieved some success and an established online presence, transitioning to IngramSpark can be a sensible step. This change can help you tap into a wider distribution network, potentially leading to better placement in physical bookstores and increased sales.

Conclusion

Both CreateSpace and IngramSpark have their own unique benefits and can be valuable tools for self-publishers. Determine which platform is best for your current needs and strategic goals. By understanding the advantages and limitations of each, you can make informed decisions and maximize the potential of your self-published work.

Keywords: self-publishing, CreateSpace, IngramSpark